BU 316 Global Business

Instructor: Richard Hemmann 

Hours: 56

Meeting times: TBA

Credit hours: 5

Course description:

Methodology:

This course helps the student to understand that business and government are mutually independent. The course highlights the interrelationships and linkages among the pillars of international business. The course provides the overview of the different perspectives and provides the student the ability to formulate their own views.

The student will become aware that international business is the realm of small and medium sized firms as well as large multinational corporations.

The course presents a balanced coverage of the subject matter, analyzing decision-making in the context of the corporate conditions. We look at logistics management, counter trade, north-south economic integration and the development of global management talent.

The course is delivered in a structured classroom setting consisting primarily of lectures and in-class activities. The activities include group discussions, and assigned presentations. There is a high expectation of additional homework for preparation and assignment completion.

Course outcomes:

Learner outcome:

• Explain the benefits as well as criticisms of the move toward global markets.
• Explore factors such as intense competitions, production on a global scale, rapid dissemination of technology.
• Understand changes in the world business environment and how it gives rise to opportunities and threats.
• Explore the framework within which global trade operates.
• Understand cultural, political, legal and economic environments.
• Explain how countries measure international activity, balance of payments for the trade of goods and services overseas.
• Explore the workings of the international monetary system and its influences on business.
• Investigate financial management, accounting, taxation as they affect business across the border.
• Explore how firms move into global markets and the marketing promotion, distribution and management strategies that lead to their success.

Themes:

The global business market

Units: 

Chapters 1-13; 3 essay papers required for section topics

Evaluation:

Attendance 15%, Mid Term 25%, 3 Course Papers 25%, Final Exam 35%

A requirement of 60% in all areas is to be achieved for certificate/diploma

Passing grade:

If this is a core course in your diploma, 70% in overall evaluation is a passing grade. If this is a core course in your certificate, 60% in overall evaluation is a passing grade. If this is an elective course in your program of study, 50% in overall evaluation is a passing grade.

Prerequisite courses:

Bu218, Bu219, Bu220, BU221 satisfactory course completion

Resources used:

Fundamentals of International Business; Czinkoto, Ronkainen, Moffett